In January, 2008, China Folklore Photographic
Association (CFPA) and the Travel Channel which is the only media
platform providing the main content of the professional and popular
traveling leisure had signed the strategic cooperation agreement.
The first cooperation project is the brand
¡°Humanity Photo Awards¡±(HPA) which has created by our association
for many years.
As the sponsor media of the 6th
HPA (HPA2008), the Travel Channel will report and extend its whole
process of the contribution, evaluation and promulgation, to spread
this high standard folklore photographic contest to the broader
community.
At the same time, CFPA will
also cooperate with the Travel Channel across-the-board, extending
HPA to the entire folklore photography. Relying on the resources
of ¡°memories of the mankind¡± belonged to our association, and using
its own column resources and spread power, the Travel Channel now
embodies the different sides of the folklore photography into each
related program, makes the new traveling idea of "the responsible
cultural economy travel" to be the mutual recognition and practice
by more and more travelers.
In the
anticipative future, our association will also carry out the further
cooperation with the Travel Channel in the aspects of the folklore
DV production, the bilateral official and cooperative network media
and so on, to accelerate the development of the traveling experience
folklore culture and make the travelers to take adequately the idea
of "to visit another kind of culture, to share another kind
of civilization".
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